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| subject 2: | marketing | country//region of manufacture: | united kingdom | isbn: | 9780273607342, 9780134492513, 0136132375 |
| publication year: | 1995, 2008, 1998 | format: | paperback, trade paperback | item height: | 230mm, 1.6in., 0.7in. |
| author: | al halborg, etc., ray bradfield, caroline ross, dennis adcock, phillip kotler, philip kotler, gary armstrong, prof veronica wong, prof | publisher: | pearson higher education, prentice hall ptr, pearson education (us) | subject: | marketing, business & economics, management |
| item weight: | 940g, 76.5 oz, 2188g | number of pages: | 431 pages, 1056 pages, 274 pages | book title: | principles of marketing, marketing: principles and practice : a management-oriented approach |
| topic: | marketing, marketing / general, management | language: | english | ean: | 9780273711568, 9780132622547, 9781720275244 |
| item length: | 10.7in., 9in. | genre: | business & economics | item width: | 8.4in., 275mm, 6in. |
| artist: | kotler, philip, lamb, charles w.; hair, joe f.; mcdaniel, carl | date of publication: | 20161027 | type: | paperback / softback |
| release title: | principles of marketing european edition 7th edn | city of publication: | harlow | country of publication: | united kingdom |
| updated isbn1: | 9781337407588 | updated isbn2: | 9780357127803 | weight: | 0 |
| place of publication: | butterworth-heinemann ltd | features: | loose-leaf | special attributes: | 11th edition |
Last update: 17 May 2022, 09:14
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